Es war eine schöne Idee der ehrwürdigen HORIZONT-Redaktion. Und zudem aufmerksamkeitsstark. Eine Umfrage unter Deutschlands größten Mediaagenturen sollte Orientierung geben, welche Print-Titel zukünftig möglicherweise keine Relevanz mehr besitzen. Das Ergebnis war niederschmetternd, besonders für die Jugendpresse, und anscheinend zu brisant für die HORIZONT. Die Geschichte wurde auf Eis gelegt, die bereits versendete Pressemitteilung zurückgezogen. Seltsam.
“Die Vertreter der Mediaagenturen rechnen mit tiefgreifenden Einschnitten bei den deutschen Verlagen.” hieß es in einer Presseinformation, die HORIZONT am 3. Dezember über ots verbreiten ließ. “Laut einer Umfrage unter Deutschlands Mediaplanern werden alle deutschen Großverlage ihr Zeitschriftenangebot reduzieren müssen.” Wie unangenehm.
HORIZONT hatte 17 Vertreter von Mediaagenturen in einer Ad-hoc-Umfrage interviewt. 14 von ihnen haben eine Liste mit einer kurzen Begründung für die Titel abgegeben, die ihrer Meinung nach in absehbarer Zeit eingestellt werden könnten. “Am stärksten stehen demnach Tomorrow (Burda-Verlag), Bravo Screenfun (Heinrich Bauer Verlag) und Emotion (Gruner + Jahr) unter Druck.”, so der Text weiter.
Bereits zwei Stunden später war die Meldung wieder verschwunden. Es kann nur gemutmaßt werden, warum. Vergeblich wurde versucht, die Meldung auf ihrem digitalen Weg im Netz aufzuhalten. Ein ungewöhnlicher, schon fast peinlicher Zwischenfall. Denkbar ist, dass einige der Genannten sich bei der Redaktion irritiert und lautstark zu Wort gemeldet haben. Oder ihre Anwälte.
Beachtenswert ist sicherlich auch, dass alle bisher veröffentlichten Deliquenten eine jüngere Zielgruppe ansprechen. Auch die Auflagenentwicklung der drei Titel dürfte die Verantwortlichen kaum zu Freudenausbrüchen hinreißen. Kann sich die “Emotion” ihre 130.000 verkauften Exemplare Quartal für Quartal noch mühsam erkämpfen, ist die BRAVO Screenfun inzwischen (IVW 3/2008) bei deprimierenden 14.603 (in Worten: vierzehntausendsechshundertunddrei) verkauften Heften angekommen. So ganz unrecht scheinen die Media-Booker also nicht zu haben.
Vielleicht ist gerade dies der Grund, warum die unbequeme Meldung schnell ins Eisfach musste. Die Wahrheit ist oftmals schwer zu ertragen. Weniger für die HORIZONT, als vielmehr für die betroffenen Verlage. Das Ende der Jugendzeitschriften ist letztlich nur eine Frage der Zeit, wenn keine frischen Konzepte die Wende im Kampf gegen das Internet einläuten. Die gesamte Liste der “Todeskandidaten” umfasste stolze 30 Titel. Diese wird uns wohl verschlossen bleiben. Leider. Oder: Zum Glück. Letztlich sollten nicht Media-Agenturen über die Existenzberechtigung von Titeln und Formaten entscheiden, sondern ausschließlich die Leser.
ihrfuehrerschein.com
그 이후로 일부 사람들은 운전사를 환영한다는 이름으로 팔을 들고 몰려들었습니다.
I urge you steer clear of this site. The experience I had with it was purely dismay and suspicion of fraudulent activities. Proceed with extreme caution, or even better, seek out a more reputable service to fulfill your requirements.I highly advise to avoid this platform. My own encounter with it was purely frustration as well as doubts about fraudulent activities. Exercise extreme caution, or even better, seek out an honest service for your needs.
I urge you stay away from this site. The experience I had with it has been purely frustration as well as concerns regarding deceptive behavior. Exercise extreme caution, or alternatively, seek out a trustworthy site to meet your needs.I highly advise stay away from this platform. My own encounter with it has been nothing but frustration as well as doubts about fraudulent activities. Proceed with extreme caution, or even better, look for an honest service for your needs.
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소는 방금 Zhen Guo Mansion으로 쫓겨 났지만 내시들은 이미 달려갔습니다.
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k8 カジノ 入金 時間
このトピックに関する他の記事とは一線を画しています。見事な分析です。
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“아직도 듀크의 저택이 많이 있는데, 지금은 모두 엉망진창입니다.”
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정오에 그는 Tianjin Wei의 캠프에서 Hongzhi 황제와 저녁을 먹었습니다.
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k8 カジノ パチスロ
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Xiao Jing은 서둘러 왔습니다. “폐하, 전쟁부 장관 Ma Wensheng이 당신을 만나기를 요청합니다.”
k8 スポーツ ブック
素晴らしい内容でした。いつも新しい知識をありがとうございます。
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그런데 이때 갑자기 밖에서 급한 발소리가 들려왔다.
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“무섭지 않아, 무섭지 않아.” 모두가 고개를 저었다. “우리는 팡 선장이 두렵지 않습니다.”
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素晴らしい情報源です。いつも参考になります。
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geinoutime.com
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Zhang Yanling은 멍든 눈을 비비고 부드럽게 울었습니다.
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그런 팔의 힘이 양궁에 쓰이지 않는 것이 안타깝다.
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k8 カジノ 仮想通貨
非常に実用的な内容で、読んで良かったと思います。
I highly advise steer clear of this platform. The experience I had with it was nothing but dismay along with doubts about deceptive behavior. Exercise extreme caution, or even better, look for a trustworthy platform to meet your needs.
I urge you stay away from this platform. The experience I had with it was only frustration along with suspicion of deceptive behavior. Proceed with extreme caution, or even better, look for an honest platform to fulfill your requirements.